The BIP will focus its efforts on the forward development and growth of the association and its members. The strategy will be to increase the activity of key township officials and to mandate the participation within the Association of all members. The focus will be specific to Palmer Township and the Association will continue with and further develop its unique local business-local government relationship for the benefit of the Association, the members and Township. Key committees will operate within the Association and report to the Board of Directors. All members shall participate in either a committee, event, program or activity as a requirement for active membership within the Association. The niche market served by the BIP will be unable to be served by any other outside organization, regardless of size.

1) Increase Township Official and Staff Participation with the BIP

Action to reach the goal:

• 100% participation of Palmer Supervisors within the Association
• Township Manager shall be an active member and be willing to bring associates into the Association for contact and support
• Township should financially sponsor key personnel in membership and meeting participation

2) Hold Locally Focused, Bimonthly Membership Programs

Action to reach the goal:

• Each meeting to have mandatory participation of key Township Officials for member networking and exposure
• Speakers should focus on key locally focused current topics
• Meetings can rotate between breakfast, lunch, dinner and mixer to get a better cross section of member attendance
• All meetings will be well defined with specific starting and ending times
• All meetings will begin with a few minutes of "Quick News" of key topics impacting the Township. On "Quick News" at each meeting will be provided by a Township official or Supervisor
• A formal program committee will meet regularly to establish and promote the programs to the membership

3) Promote the Association's business agenda using electronic commerce

Action to reach the goal:

• Utilize email on a very frequent basis to notify members of meetings, special events and township business items of interest
• Provide an electronic member forum of "Quick Notes" on committee work, legislative action needing a business response or feedback
• Using the Township's website, establish the BIP as a more visible and proactive voice for businesses in the Township
• Have local businesses "hot link" their sites and vice versa to the BIP website to develop business traffic communications

4) Increase the Association's involvement in community activities

Action to reach the goal:

• Coordinate and work on local projects with other service groups to insure a more successful event
• Promote BIP more prominently in the programs that we do to get better public response and more visibility for the organization
• Continue and increase the scholarship program